As a freelance executive or small business owner with deep experience in the corporate trenches, you can learn how to capitalize on who you are, what you know, and leverage and OWN your full body of work and turn that into YOUR Intellectual Property that can be used and re-purposed in all kinds of ways, and particularly through Corporate Workshops.
Lean on my in-depth experience, having developed and delivered hundreds of public and private programs and workshops to over 1000 executives and small business owners, including participants who attend my proprietary monthly programs at one of North America’s top human capital firms.
Engage in a Half-Day (3.5 hours) 1:1 strategy session where we will:
Get crystal clear around your target corporate audience
Identify a burning need (hot topic) that organizations will invest in solving
Develop the framework to build your killer 3- to 7-step methodology
Define your approach for how to sell to corporate decision makers
Deliverable: A strategy and outline for your workshop. A high-level plan to build your workshop and get in the door with corporate decision makers to sell it..
Engage in a 1-day in person strategy session where we will:
Review your existing workshop and add proven and powerful techniques to drive engagement and get participation
Bring your workshop to life through stories and engaging exercises that make your workshops relevant, inspiring and memorable for your target audience
Ensure the value you provide comes through loud and clear and you deliver on the outcomes you promise
Deliverable: A customized 1-page quick-reference checklist that includes key logistics, compelling talking points and deliverables for creating your signature memorable workshop.
Take a deeper dive into ALL aspects of developing, delivering and selling your corporate workshop. Includes all of the components in the Corporate Workshops Foundations and Master Facilitating Corporate Workshops sessions, plus you’ll receive:
1:1 collaboration to define, map out and implement your entire workshop, including the Power Point deck, leader’s notes and participant manual
The key email process and template for getting in the door and selling to corporate decision makers
In-depth coaching around leveraging your Intellectual Property (IP) and creating a signature methodology for a full suite of corporate workshop offerings
Learn how to earn licensing fees with your proprietary workshops